What’s Digital Marketing | English | Digital Marketing concepts (2019)

What’s Digital Marketing | English | Digital Marketing concepts (2019)

In this, video I talk about what’s Digital Marketing & it’s roles.

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Digital marketing encompasses all marketing efforts that use an electronic device or the internet. Businesses leverage digital channels such as search engines, social media, email, and other websites to connect with current and prospective customers.
Digital Marketing concepts:
1. Search Engine Optimization (SEO)
2. Content Marketing
3. Video Marketing
4. Pay Per Click (PPC)
5. Affiliate Marketing
6. Email Marketing
7. Inbound Marketing
8. Online PR
9. Social Media Marketing
10. Mobile phone advertising.

Your Quarries:
1. What’s facebook ads?
2. How to master Facebook ads in just 20 days in English?
3. Digital Marketing in English?
4. Facebook ads in 2019 | Facebook ads for bigenners?
5. How to setup your Facebook pixels?
6. Facebook ads for bigenners in 2019?

How Do Facebook Ads Work?

Facebook ads now come in several varieties. You can promote your Page, posts on your Page, actions users took, or your website itself. Despite Facebook’s increasing focus on native ads and keeping traffic on its site, you can still be successful sending users to your website.

Facebook ads are targeted to users based on their location, demographic, and profile information. Many of these options are only available on Facebook. After creating an ad, you set a budget and bid for each click or thousand impressions that your ad will receive.

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Who Should Advertise on Facebook?

Many businesses fail at Facebook advertising because they are not a good fit. You should always test new marketing channels, especially before demand drives up prices, but make sure to consider your business model’s fit to the network.

Facebook ads are more like display ads than search ads. They should be used to generatedemand, not fulfill it. Users are on Facebook to connect with their friends, not to find products to buy.

Low-Friction Conversions

The businesses that succeed with Facebook ads ask users to sign up, not to buy. You must use a low-friction conversion to be successful.
A visitor to your website wasn’t looking for your product. He clicked your ad on a whim. If you’re relying on him to immediately buy something to make your ad ROI positive, you will fail.
Facebook users are fickle and likely to click back to Facebook if you ask for a big commitment (purchase) up front. Instead, stick to simple conversions like signing up for your service, filling out a short lead form, or submitting an email address.
Even if you sell products, not services, you should consider focusing on an intermediate conversion like a newsletter signup. Then you can upsell later through email marketing.