Types Of Digital Marketing | Digital Nomad Sai

Digital Marketing is slowly replacing the other kinds of marketing and it is very essential that we get to know what types of Digital Marketing is out there an here it goes:

Today we are going to talk about the types of digital marketing.

So, There are 10 types of digital marketing . But it’s more like 10 parts of digital marketing. Lets go ahead and explore them.

SEO or Search engine optimization

So, first you must understand what organic rankings are. Lets understand it with an example – if you type a phrase in google, lets say “ buy tshirts online California”. And if you scroll down the SERP( Otherwise called as search engine results page) you would see a list of links that aren’t sponsored. We call this as organic results and rankings.
.
Now let’s say you are starting a company selling t shirts in california region you need to have a website with strong SEO signals to come up in the organic search rankings so that people could find your business in google and boost sales. So, thats SEO : Getting your website up in organic search rankings.

SEM

Search Engine marketing is basically advertising in Google which is the search engine. You need to understand what Google ads are and what kind of advertisements we have in it and how to use each of them to improve brand awareness and sales.

It is really interesting, and if you want me to cover this in depth do comment down below and I will get on it.

SMM or Social media marketing

Now this is basically using social media to advertise our products. Now social media marketing has various advantages that many other platforms do not. We can do audience research and target just those specific audiences who are more likely to use our products.

Content Marketing
Content marketing is more like – “the art of crafting content”. There are so many rules and ways which a content needs to obey to be called as a good content.

I can tell you one thing. If you are good at crafting content that’s appealing to the audience , you will have a successful career in digital marketing.

Email Marketing

Now, email marketing is pretty straight forward. Lets say you visit a website to read about a certain problem. Now you find that website very interesting and so you fill up a form giving your email id and other credentials so that you would get an cope when a new article is published. This is called email marketing – a way through which customers can reach us.

Affiliate marketing

Affiliate marketing is basically selling products of another company and then getting a commission for every sale that happened because of you.

Now there are many websites that gives you a lot of commission for each sale you make for them and there is a proper way to do affiliate marketing and its very interesting. And if you want me to cover it in detail, comment down below.

Viral marketing

Viral marketing comes under content marketing. Its all about how to make your videos go viral and what kind of emotions our content must have to make people share it. Its goes into the basic human nature and what drives people to share content.

I have a complete guide to viral marketing in my channel and I encourage you to check it out. It gets real interesting.

So, this wraps up the parts of digital marketing.