DAY 1-2 | Social Media and Digital Marketing | YESS Summer School Italy

YESS Summer School
15-26 JULY 2019, BARI – ITALY

. Objectives, aims and organization
The YESS Project aims to encourage the spirit of entrepreneurship in young people and the creation of new businesses in order to increase support for economic development of the Greece-Italy Cross Border Area.

The project wants to enhance competitiveness of small and medium-sized enterprises active in the design, blue growth, tourism and e-health sectors.

The YESS Summer School aims at increasing the awareness of young people about entrepreneurship and innovation, by stimulating, at the same time, their attitudes, consciousness, critical thinking creativity, innovation, crossborder collaboration, and improving their knowledge and skills, to create a dynamic and prolific environment.

With this in mind, the YESS Summer School has the objective to build innovative knowledge and skills about mentioned subjects, and facilitate fruitful cultural exchanges among a variety of actors coming from different areas, including representatives from the academia, the public and private sectors, but also potential funders and investors.