Digital Marketing Strategy For New Businesses – 6 ways to build your digital presence

Below are 6 digital marketing strategies for new businesses to build your digital presence online.

1st way to build your digital presence online is:
To have a website that converts
What does it mean to have a website that converts?
Well, you don’t just want to have a pretty website, you want to have a pretty website that converts prospects into customers.

Whoever is visiting your website, the ultimate goal is to have them fill out a form or call you.

2nd way is through SEO:

SEO is search engine optimization.

3rd Way is:

Retargeting: People are going to your website, they are filling out the form and they are finding you on google, now you have to retarget to them: Through Facebook ads or Google ads.
It takes 7-10 touches before someone takes action to purchase any type of service.

4rth way is to have:

Great reviews online
Invest in having great reviews on google my business, yelp, and facebook

5th Way is to have
Invest in your content

You should be creating content daily if possible Specifically Video.
Some people might like to write blogs instead, but content in video form is so powerful.

Once you create a series of videos talking about your services, educational videos, how-to videos, –You can then add those videos in all your platforms on social media, your website.

In addition, video will also help you rank higher if you upload your video in youtube. Since Youtube is the second largest search engine.

You build trust and SEO value.

6th & last way to build your digital presence online is by having a
CRM with Email Marketing.

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