Digital Marketing Basic intro

Everyone wants a piece of Digital but no one really “gets” it. The problem lies with our flawed and limited understanding of what Digital is and what it can do.

This comprehensive 9 session long conceptual training aims to break that. If you are looking for 1 good reason to enroll, here are 4.

1. Clarify the myths & misconceptions about Digital and establish what Digital Marketing really is and what it can do for you: 2 Sessions

2. An understanding of Paid & Unpaid Digital advertising tools and platforms like Search Engine Marketing (SEM), Search Engine Optimization (SEO), Native Ads, Display Ads etc: 2 Sessions

3. An in depth understanding of Data Analytics, why it is becoming the fastest growing area in Digital and how you can start mastering it. Plus on top, we get to spend significant time on understanding Google Analytics: 3 Sessions

4. What is content marketing, why everyone struggles with it and secrets to develop a long term content development strategy as well as a viral phenomenon: 2 Sessions